Al Ahly Sporting Club is more than just a football team, it is a cornerstone of Egyptian and African sports identity. Founded in 1907 by Omar Lotfy during a period of national struggle. Al Ahly is one of the most acclaimed clubs around the globe. Our team has created the concept design for Al Ahly jersey, which was legacy and singularity centered.

What We Did

• Developed a legacy-driven jersey concept

• Integrated symbolic elements (eagle wings / trophies)

• Focused on visual storytelling